Are all of your junk emails really junk?

Consumers receive as much as a thousand spam messages a day, however; the average user will receive between 10 and 15 junk emails per day. Service providers such as Yahoo and Gmail have spam filtering built in and automatically deliver such messages to a spam folder. The other day my mother did not receive messages she knew were sent. My first instinct was to check her spam folder, not only did she find the message in question, but tons of other messages from her friends!

I began to think, she could not be the only one in this situation. Not surprisingly many users simply delete all their junk emails without even looking at the headers. Others are more trusting and simply set it to automatically delete the messages after a time period. It is important to always check your junk emails folder as it is easy to have legit messages thrown in.

The word spam is interpreted many ways, depending on who your service provider is. In general, follow these guidelines when sending messages to ensure you make it to the inbox. Dont repeat words, never use symbols, and avoid spam phrases like pre-approved, guaranteed, click here, or anything relating to financial and debt relief. As a general rule, most messages with an .exe file attachment will be considered junk emails. If you are sending a program, provide them the URL where they can download it themselves.

There are many other ways of ensuring you receive the right messages in your inbox. Your spam filter reads your usage patterns. Over time the system will notice you move all messages from Tom Smith from your junk emails folder to your inbox and vice versa. For a quick permanent solution you can add users to your Whitelist and Blacklist. These are essentially the naughty or nice lists, any sender you put on your whitelist will never go to spam, while senders on your Blacklist always go to spam.

Sometimes you, or your service provider, have no control as per what is determined to be junk emails. There are three detection levels; sometimes emails are scanned for spam before reaching your provider. Often times your emails are filtered by the provider (i.e. Yahoo and Gmail spam folders). Lastly, you may have computer programs filtering your emails for you and marking them as spam.

There are other, more drastic, options out there. If you have had your email address for a long time and receive thousands of spam messages, consider changing e-mail addresses. Another option is to have a disposable address that you provide only to online retailers, mailing lists, and other third parties.

The best spam filtering web-based providers seem to be Gmail and Yahoo. If you are using a POP3/IMAP account with a desktop application ESET Smart Security is the most reliable. It scans each message individually and is easy to use.

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