Theres Free Online Advertising for Small Businesses Available Everywhere

Many major online destinations like Facebook and Google, are offering free online advertising to small businesses. What are you supposed to make of that? Is there a catch?

Back in October, Facebook came out with its small business offer $10 million worth of free online advertising to all the small businesses of the land, they said. They are looking to encourage small businesses to experiment with social media advertising to see how it could help them. If you like it, they figure, you could in the future, pay for the services.

Facebook is hardly the only one. HotStop is giving away $250 worth of free advertising to small businesses. LinkedIn does it to, though it is not so much a regular program with them as a kind of promotion from time to time. If you are already an AdWords customer with Google, they'll give you free coupons from time to time, too.

The free online advertising offers certainly could not have come at a better time. Small businesses are just barely beginning to recover from the ravages of the recession of the past four years, and a little help trying to grow their business for free could be a great idea.

So what happens when you take advantage of these offers?

Go to HotStop, and your ads, show up when you search for anything quite the way they do on Google. What that means is, if you run a small HVAC installation business, your free advertisements will show up when anyone searches for anything related like "home insulation" and so on.

So if you want your free advertising, what do you have to do? On HotStop, you just have to put a link to HotStop on your business website. And that is all there is to it. HotStop is great for geographical advertising. They know where every business is. So anytime anyone searches for anything in that area, your ads show up.

Facebook will offer $50 worth of free advertising to small businesses in quite same way. Facebook has even organizing a nationwide campaign to show businesses how Facebook advertising is great for business. They have seminars, tutorials and workshops all over the place.

If you're bit critical as to why they would want to do this, it is just the old business trick of giving out a free sample hoping you hook a customer who will stay for the long haul.

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